Our Approach to Publishing Grows Your Business

A book should be a key component of your overall business or professional growth strategy. That’s at the core of our publishing model. The right book represents the sum of your experience, talent, and value to customers. The right book attracts new customers, extends the reach of your business, and opens new personal and professional horizons for you as an author. And the right book becomes a platform for public speaking engagements, for magazine articles, for virtually limitless online exposure and networking opportunities.

Winans Kuenstler Publishing provides a premium, client-focused publishing model to grow your business. From initial concept to marketing the finished book, we guide you through the complex process of positioning your message, creating a first-quality manuscript, designing an eye-catching cover and interior, and putting the finished product to work to achieve your goals. All of the work is integrated into a larger communications strategy incorporating a dedicated website for your book, a public relations and article placement program, and outreach on social media and other channels as appropriate.

Tier One Marketing Communications Programs

Winans Kuenstler—“We give voice to your genius.”

Chose The Tools Right For You

  • Branding and Communications Planning
  • Media Relations
  • Article Placement
  • Professional Coaching
  • Speechwriting
  • Ghostwriting
  • Custom Books
  • Web Strategies and Development
  • China-US Strategic Development

Grow Your Business With Our Tier One Marketing Communications Programs.

Creating a great business is your job. Letting the world know about your unique strengths in the most compelling manner possible is ours.

We focus on “Tier One” communications programs which are designed to both leverage your existing intellectual capital, and to create new top-tier intellectual property which differentiates you in the marketplace.

Our services are ideal for financial advisors, real estate or banking professionals, or entrepreneurs of any kind.

Media Relations

We Create Effective Media Relations Programs To Amplify Your Message And Accelerate Your Success

An effective media relations program is a platform to present your message to the world.

Winans Kuenstler Publishing provides media relations programs designed to extend the reach of your message, the power of your influence, and to project your brand to select audiences.

Winans Kuenstler and Kobe Bryant


July 1, 2009--Winans Kuenstler was pleased to have handled publicity and marketing activities for the 2009 Asia Society Southern California Gala Dinner honoring Kobe Bryant, the NBA MVP for 2009 and star of the championship LA Lakers.  Also honored at the Beverly Hills Hilton event on June 30 was Timothy J. Leiweke, President and CEO of AEG, one of the world’s leading presenters of sports and entertainment programming, and President of the STAPLES Center; and guest of honor Minister Liu Peng of China’s General Administration of Sports and President of its Olympic Committee.

Read in the Wall Street Journal: Kobe's Next Conquest, China

Former NFL cornerback and local sportscaster Jim Hill introduced the special guests while Asia Society Southern California’s Chairman, Donald Tang, presented Bryant's and Leiweke’s awards.

Winans Kuenstler serves as communications consultant to Mr. Tang, former Vice Chairman of Bear Stearns, and currently CEO of LA-based Citic Securities International Partners.

About

 

WE BRING FRESH IDEAS FROM NEW VOICES TO LIFE

We are a small, independent publisher with a selective list of titles that reflect the passion and expertise of our authors. By taking on a limited number of projects each year, we are able to work closely with our authors in a true partnership, bringing their ideas to the page and helping them enhance their personal brand and professional career with a well-executed, professionally produced book.

A book can be a powerful tool in helping you reach your goals. It enhances your credibility and establishes you as an expert, leading to public speaking opportunities, media appearances, consulting jobs, and professional advancement.

Our list includes nonfiction books on business and personal finance, organizational and cultural histories, biographies, inspiring personal narratives, and legacy projects.

 

HOW WE DIFFER FROM TRADITIONAL PUBLISHERS

Traditional publishing is an uncertain world. Getting a publisher to agree to print your book is only the first challenge. As traditional publishers face intense competition and rising printing and operating costs, authors and readers pay the price. Books are delayed for months or even years--or they're rushed to publication poorly edited and full of mistakes. Many publishers are only interested in authors whose professional platform is already established. We're different. We work one-on-one with our clients to create a platform that uses the book as a jumping-off point. We start building your platform before your book is published through article placement, website development, and public speaking events.


Our “Strategic Publishing” Approach Grows Your Business

A book should be a key component of your overall business or professional growth strategy. That’s at the core of our “Strategic Publishing” concept. The right book represents the sum of your experience, talent, and value to customers. The right book attracts new customers, extends the reach of your business, and opens new personal and professional horizons for you, the author. And, the right book becomes a platform for public speaking engagements, for magazine articles, for virtually limitless online exposure and networking opportunities.

WINANS KUENSTLER PUBLISHING provides a premium, one-decision solution creating the Strategic Publishing program to grow your business. From initial concept to distribution and marketing the finished book, we guide you through the complex process of positioning your message, creating a first-quality manuscript, designing an eye-catching cover and interior, and putting the finished product to work to achieve your goals. All of the work is integrated into a larger communications strategy incorporating a dedicated internet site for your book, a public relations and article placement program, and outreach on social media and other channels as appropriate.

We can bring your book to the retail market through our international distribution partner. As appropriate, we also can provide eBook and Print On Demand delivery of your book.

"Compelling" and "Superbly Crafted" Content

As traditional publishing becomes less competitive and burdened with legacy costs, independent publishing has exploded because it is a faster and more direct path to reach your audience and create your brand.

President and Chief Creative Officer Foster Winans, a former Wall Street Journal columnist, has been involved in the writing, editing, and publishing of more than 40 books, both independently produced and works sold to major houses such as HarperCollins and Random House. Reviewers have described his books as "beautifully written," "compelling," and "superbly crafted."

CEO Walt Kuenstler is a branding and marketing veteran (New York Times, Playboy Magazine, Absolut Vodka, UBS PaineWebber, CITIC Securities International Partners) who helps develop your overall marketing strategy and guides the creation and implementation of your communications program.

You Call The Shots

Along the way, you retain complete control over the content and the look of your book. Instead of a publishing company controlling your book in exchange for a small royalty, your investment puts you in charge of the entire process, and you reap the benefits.

We ghostwrite or edit, design, and produce the book you'd write if you had the time and expertise, then help you use it to brand or enhance your business or reputation, jumpstart a speaking career, or establish a legacy.

We accept a limited number of projects each year, ranging from business and finance to self-help and memoir. In every case, we are your publishing partner through the entire process, making sure all the pieces of the puzzle fit together. You will find our premium services offer outstanding value for your investment. Your success is our commitment.

Request A Consultation

"Winans Kuenstler Publishing guided me through every step of creating my book, and integrating it into my larger strategic plan. I have received public speaking offers, have been published in Forbes.com, and have been interviewed by newspaper, radio, and television reporters. This book is making a big difference in both my professional and personal life."

Thomas C. Scott
Author of Fasten Your Financial Seatbelt
President: Scott Wealth Management, Irvine, CA

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